Lluvia de Oro
- Industry
- Tourism and hospitality
- Year
- 2019
- My role
- Rebranding management at the Liberte agency
- Disciplines
- Brand identity, Web and UX
Rebranding and website for an inn that wanted its guests to feel at home.
My role
I managed the rebranding: I talked with the owners and worked with the Liberte agency's designers until we reached the brand. The website was developed by another team at the agency.
The brief
Hostería Lluvia de Oro offers rooms to domestic and international travelers. Its owners wanted a new identity to debut with a new website.
Feel the warmth of home on your travels.
The brand
We did a rebranding with motifs from the inn itself: the scrolls of the symbol come from one of the lanterns on its facade, and the drop crowning them is the rain (lluvia) of the name. The typeface is a warm serif, and the colors, browns and sepia, like the wood of the house. All to convey what they wanted: a homely space.
The website
The website, part of the same project, was developed and delivered by the agency team: it presents the inn's experience and its rooms, with the same warmth as the brand.
Result
Lluvia de Oro came out with a modern brand born from its own house, and a website to welcome its travelers.
Tell me about your project.
I answer every message personally. Leave your details in the form or write to me at:
yo@alejandroadriazola.com