Costa Nova
- Industry
- Real estate
- Year
- 2021
- My role
- Logo design at the agency
- Disciplines
- Brand identity
The identity of a beach lot project in Mejía: a logo so the project could start selling as soon as possible.
My role
I designed the logo and, from it, the minimum guidelines of the visual line. With that, the agency's designers did the rest.
The brief
In a real estate project, the identity isn't the main thing, but it's an immediate need: without it you can't start selling. Costa Nova needed a brand fast to roll out its whole strategy.
Fulfill the dream of a house by the sea.
The logo
A wave drawn with a few strokes, ending in a spiral, over a serif name. The turquoise brings the sea.
The visual line on social media
With the logo and guidelines defined, the designers rolled out the social media campaign: the beach house, the pool, the sea view.
Result
Costa Nova had its identity in time to go to market, with a visual line on which all its communication was built.
Tell me about your project.
I answer every message personally. Leave your details in the form or write to me at:
yo@alejandroadriazola.com